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About Woods & Seaton

Woods & Seaton started in spring 1973, and developed in two business areas, one providing information services related to the Computer Industry, managed by John Woods and the other concentrating on the use of systems in Automotive Distribution and Retailing, managed by Mike Seaton.

Notable events in the development of the automotive business have been..

We have always been totally independent and endeavour to be accurate and objective with our analyses and briefings.
Any opinions and comments are clearly identified.

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STAR Award

Mike Seaton receiving a Certificate of Appreciation Award from Paul Elert, STAR Chairman in 2004.

STAR's website stated...
This award is presented to either an individual and/ or organization outside of the STAR membership who has supported, contributed, participated, and or promoted the STAR standards and our organization.
It is recognized that the acceptance, awareness, and perception of the community outside of our membership predicate STAR's success. This award is an expression of our appreciation for their efforts.